Privacy Policy

Effective Date: 7/16/26

Opti-Bike LLC (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, https://shop.optibike.com, or make use of our services, including Purchasing a Product. Please read this Privacy Policy carefully. If you do not agree with the terms of this policy, please do not access the website.

1. Information We Collect

We collect information that you provide directly to us, such as when you make a purchase, sign up for our newsletter, or contact us via SMS or Phone. We also collect certain information automatically through various services.

  • When you purchase something: Name, email address, phone number, billing and shipping addresses, and payment information when you make a purchase through our WooCommerce platform.
  • Automated Data: IP address, browser type, operating system, referring URLs, device information, and browsing behavior, collected through cookies and similar technologies via Google Tag Manager (serving Google Analytics and Microsoft Clarity), Klaviyo, Rybbit, and Cloudflare.

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill orders.
  • Improve our website functionality and performance.
  • Communicate with you regarding your orders, inquiries, or promotions.
  • Maintain and improve the security of our website.
  • Analyze website traffic and user behavior via Google Analytics and Microsoft Clarity.
  • Provide personalized marketing, popups, and cart tracking via Klaviyo.

3. Sharing Your Information

We do not sell your personal information in exchange for money. However, we may share your information with trusted third parties who help us operate our business, which may be considered a “sale” under certain privacy laws such as the Colorado Privacy Act. You have the right to opt out of this sharing. We share information in the following circumstances:

  • Service Providers: We share information with trusted service providers who help us operate our business (e.g., WooCommerce for our e-commerce platform; Google Analytics and Microsoft Clarity via Google Tag Manager for analytics; Klaviyo for marketing, popups, and cart tracking; Rybbit for additional analytics; Cloudflare for security; Zoho for emails, order processing, and shipping; and 8×8 for phone and SMS communication).
  • Legal Compliance: We may disclose your information if required by law or to protect the rights, property, or safety of Opti-Bike LLC or others.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website and analyze how you use it. These include cookies for adding items to your cart, keeping you logged in to your account, analytics tracking via Google Tag Manager (Google Analytics and Microsoft Clarity), and marketing and cart tracking via Klaviyo.

You can control cookies through your browser settings, but disabling them may limit some functionalities of our website.

5. Email and SMS Communications

  • We may use Zoho and Klaviyo to communicate with you for order updates, marketing, or support. We may also use SMS via 8×8 to communicate with you for sales or support if you prefer. You may opt out at any time:
  • To stop receiving marketing emails, use the unsubscribe link in any email. To stop receiving SMS from us, reply with “STOP” to any message.

6. Your Privacy Rights

Depending on your location, you may have the following rights under applicable privacy laws (including the Colorado Privacy Act):

  • Access: Request access to the personal information we hold about you.
  • Correction: Request correction of inaccurate personal information.
  • Deletion: Request deletion of your personal information.
  • Portability: Request a copy of your data in a portable format.
  • Opt-Out of Targeted Advertising: You have the right to opt out of the processing of your personal data for targeted advertising purposes.

To exercise these rights, please contact us here. We will respond to your request within 45 days.

7. Data Security and Retention

We implement appropriate technical and organizational measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee the security of your data. We retain your personal information only as long as necessary to fulfill the purposes described in this policy, or as required by law.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Effective Date”. We encourage you to review this policy regularly.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Opti-Bike LLC
Email: Click Here
Phone: (303) 443-0932
Address: 41404 Stewart Mesa Rd, Paonia, CO 81428 USA